Does your brand currently advertise on more than one platform? Traffic Diversification puts your brand in front of a new audience, while retargeting your current customers. The more traffic your website gets, the more likely your products will sell.
Diversify Your Online Advertising
When you diversify your online advertising, your brand's awareness reaches across the internet targeting a new audiences and retaining your current customers. Using new traffic sources allows you to generate revenue beyond just Facebook. With Facebook's advertising platform on the rocks, it's become more important to allocate a portion of your spend on different platforms. Advertising on new platforms not only lets you reach new audiences, but you're able to build brand security for the next major Facebook Ads update.
Pinterest Ads offers access into a specific demographic that's great for the beauty niche, home decor, and etc brands. Between reaching a new cold audience and remarketing to your current customer base, Pinterest Ads hold a ton of value for most brands looking to target females between 20 - 35.
SnapChat Ads have wicked success when it comes to reaching newer generation buyers. If your products are directed to Gen Z's, Millennials, or younger, this if your platform to advertise on.
If you offer a product directed to businesses or business professionals, LinkedIn can be a great platform for your brand. Think SaS products, office supples and decor, and alike.
TikTok has been all the hype lately. It's the place to influence and reach younger buyers. If you create content that fits in with the platform's content, TikTok Ads can offer tons of value.
Twitter Ads can be great for content marketing. Share your ideas far and wide making sure a new audience is hearing your voice.
“We hired Dimitri and his team for an extension of our team and help teach us new things to help push the envelope to improve our acquisition costs – and they did just that. We were having problems with audience and creative fatigue where we had to basically create new ad sets almost every 24 – 48 hours and really having trouble scaling over a long period of time. The team came in with a new strategy that we hadn’t seen before to fix the problems and now we had ad sets running for week or month at a time. We couldn’t do that before and our creative is lasting longer, we are getting more positive traction, relevancy on the ads. So overall brought our acquisition cost down, increased how long our creatives ran, and changed the structure of how we were running and helped us make things more efficient. I would highly recommend Dimitri and his team. I think they do a great job at what they do. ”
“My name is Tiffany, and I am one of the Co-Founders of PeppiGel. We have been in Business for about 3 years now. Before we found Dimitri, we went through a series of Ads Agencies that weren’t working out for us. We found Dimitri and of course made the switch over. We had talked to him a couple of times before we made the switch and we were a little bit nervous just because of the ups and downs that we struggled with the other Agencies. So just a little back of history, we started ads internally not knowing anything about social media or Facebook in general. Other agencies never understood how our brand works. Dimitri was the first person to really understand our kit sales and acquisition which really made us excited to find someone who understood the basis of our company. After a couple phone calls with Dimitri, we finally got comfortable and decided to go ahead and take the leap. And, to this day, it’s been the best decision we have made. DimNiko Agency has now doubled our kit sales and we have been working together for 2 months now and we’re honestly really excited about that because we haven’t seen that growth in about a year. So going into the 4th quarter is very exciting. We’re hoping to have a bang out of the year after being a little slow for a while. We’re really looking forward to see how the team can scale us more. ”
“My name is Hayden, I own a tech company called V1CE that sells digital contactless business cards. The biggest challenge before working with DimNiko Agency has been scaling and scaling consistently with a good ROAS. This would be the third month we’ve been working with DimNiko Agency. I would say the biggest takeaway that I’ve enjoyed and experience would be having the reports that backs up the data, not just assumptions and know hows, guesses, rumors. We actually get the data too and the reports that goes with the decisions that they’re making. So the biggest month of results since working with DimNiko Agency is the month that we’re in now and it’s not quite finished yet. Prior to working with DimNiko Agency, our biggest month, we are not 500% up from prior to working with DimNiko. I would recommend DimNiko Agency because they know what they’re doing. They got proven track records and they will take your business to the next level.”
“DimNiko Agency’s Service and Communication were excellent … If your ads are already running profitably, and you need someone to take over the ad manager they are likely a great fit.”
” My name is Hussein Osman. I’m the owner and Cofounder of DTC fashion brand frillu.com. Before starting with DimNiko Agency my biggest challenge was scaling Facebook Ads while maintaining a healthy ROAS and needing more time to focus on other parts of my business. Since working with DimNiko Agency, my plate has been lightened and I can now focus on growing the business in other ways. We’re still working on reaching the results we are aiming for. But, we are well on our way there and I’m confident as our partnership continues, we’ll reach the set goals. I would definitely recommend DimNiko Agency to other DTC brands, but preferably keep them as my little secret and away from competitors. “
Advertising across different platforms reaches your brand to new audiences and highlights your brand to your target audience.
Adveritsing on multiple platforms means your brand is always on the top of your customers mind and opens up the sales window.
As Facebook and Google’s algorithm’s develop, we are seeing brand’s advertising abilities being limited. Advertising on new platforms provides an opportunity to stabilize your advertising.
Diversify Your Online Advertising
The Insane Cold Traffic Funnel a Clothing Brand Used to Generate a 8.04x ROAS and Turn $6,492.24 to $52,180.00 Using “AV Sequencing”
Using the AV Sequencing to convert cold traffic for an online streetwear brand, we were able to 8x their ROAS, increase their cold traffic revenue from 6.5K to 52.1K, and increase their total monthly revenue to 120K.
$ 52,180.00
$ 120,245.00
8.04X
THE “OSB™ STRATEGY” WE USED TO SCALE A NICHE AUTOMOTIVE PRODUCT FROM $91K/MONTH TO $618K/MONTH
Using the OSB Strategy, we took a niche automotive brand that was struggling to scale to $618K/month spending only $22,270.
$297,989.63.
$618,757.93
13.38X
How we spent $116,000 on Pinterest Ads selling home decor products at 11x ROAS
We were testing heavily on Pinterest Ads with a tried and true Home Decor Brand. We saw insane results leading them to produce $1.29M in one month.
116,00
$ 1.29MM
11.12X
Scaling an Ad Account to $17,000 / Day While Reducing CPA by 25% for a Coffee Company
We took a coffee brand who wasn’t profitable on their ads, and made them profitable; despite them being okay with loosing. We reduced their CPA by 25% and increased their ad spend to $17,000 while remaining profitable.
25%
17,000
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