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Secret Facebook Keyword Targeting Strategy

Hey guys, Matej here. Senior media buyer at DimNiko team.

This is something that often happened to me and lots of other Facebook advertisers.

At some point we tried everything and we still didn’t get the ROI which client wanted.

Creatives were good but whatever targeting we put in, nothing worked.

So one day something hit me and I got this idea while I was browsing the net.

There was an article about good niche ideas and there were different lists of ideas.

I downloaded one really big list and then it hit me. Eureka!

There were almost two thousand keywords in this list. I can try them all on targeting!

As the client’s product was a pretty broad niche, I decided to do a test.

I created 100 campaigns with a $5 budget.

In each I would put one or more keywords from that list.

If the audience was under 1MM, I would combine a few similar together and also use the suggestion tool.

After some tweaking (and lots of hours) I made my 100 campaigns and put a lifetime budget $25 on each for the next 5 days.

I set a reminder on my desktop to check them after 5 days and then forgot about them.

When day 5 came, I opened this client’s account and started analyzing.

What I saw surprised me on different levels. Almost 1/3 of my campaigns were profitable and the CPA was 2x cheaper then what I was getting before with general interests or LLAs. 

So I immediately duped all my best performers into one big campaign and ran it with CBO at $1000.

At the same time I changed the budget on all campaigns to a daily budget of $5 on each adset and re-started them again.

The CBO campaign at $1k didn’t perform so well as $5 adsets, but it was still profitable and bringing much better ROI then what I was getting before in this account.

So after 5 days I again duped all the working audiences from $5 adsets into around 30 campaigns and started a $100 CBO test.

Now it started to really kick! I scaled this account drastically as I could move budgets by 50 or 100% everyday without losing much of ROI.

When campaigns got tired, I added new creatives and started testing again.

At the same time I made 100 new campaigns with new keywords from that list.

Then I duped, and split-test, and optimize and scale hard my best performers.

Then I would do 100 more, and 100 more, and 100 more, and repeat the cycle.

When results go bad, I would test fresh creative and start again. And again. And again.

I could do just this technique all year long, with small or big budgets, CBOs, daily or lifetime budgets.

After a lot of testing I realized that I discovered something really amazing.

Something that now became a part of my hidden weapon.

When nothing works and you need a fresh reset, try it! 

I didn’t want to share this technique but as we’re becoming one of the top notch communities for media buying, I said why not.

So below is my list of keywords you can test. 

Please don’t share this technique out of this group, as it’s very-very powerful.

Use this to your own advantage and use it wisely to scale your business. 

Be creative and test 365/24/7. The more you test, the better ROI you will get.

NOTE: Don’t be scared to spend a little more at the beginning, as you will get way more back after you optimize campaigns.

If you want me to implement this technique in your business, just send me a msg and I’ll get back to you asap.

Let’s crush it together!

Matej

If you want me to implement this technique in your business, just click the become a client button in the top right of this screen! 

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Luge
Lung Cancer Treatment
Macrame
Macrobiotic Diet
Magic
Magic Tricks
Mail Art
Make Beats
Make Your Own Jewelry
Making Wine
Man Boobs
Management Skills
Manga Tutorials
Marbling
Marine Biology
Marine Supplies
Marquetry
Marriage Help
Masonry
Massage Therapy
Master Cleanse Diet
Masturbation Addiction
Matched Betting
Maternity
Maternity Clothing
Medi Weight Loss
Medical Tourism
Medical Weight Loss
Medieval Collectibles
Medieval Games
Meditation
Mediterranean diet
Mediterranean Diet
Mediterranean Diet Recipes
Men’s Grooming
Men’s hairstyles
Men’s Health
Men’s Suits
Men’s Swimwear
Menopause
Mental Health
Mentalism
Metabolic Cooking
Metalwork
Metformin And Weight Loss
Metformin Weight Loss
Mexican Cooking
Micro Pigs
Midwifery
Military diet
Military Training
Milk Allergy Treatment
Millinery
Mind Setting
Miracle Brain System
Miracle Manifestation
Miracles
Mixed Martial Arts
Mma Training
Mobile Technician
Mobility Scooters
Model House Building
Model Ship Building
Model Sports Cars
Model Tank Building
Model Trains
Modern Dance
Modern Pentathlon
Mole Removal
Monero Coin
Money Magnetism
Mood Swings
Mortgage Refinance
Mosaic Tile
Mosaics
Most beautiful places in the world
Motivation quotes
Motivation To Lose Weight
Motorcycle Racing
Mountain Biking
Mountaineering
Mouth Ulcers
Mowers Direct
Muay Thai
Muffin Recipes
Murray Lawn Mower
Murray Lawn Mower Parts
Muscle Building
Muscle Building Diet
Muscle Pain
Music downloads
Music players
Music Producing
Music theory
Music videos
Music Writing
Muskets
My Pet Chicken
Mystery Shopping
Mystical Gods
Nail Biting
Nano Towels
Nano toys
Nasal Polyps
Nascar Racing
Natural Cold Remedies
Natural Dog Food
Natural Fever Remedies
Natural Healing
Natural herbs
Natural Pain Relief
Natural Remedies
Natural Skin Care
Natural Wrinkle Treatment
Naturopathy
Neck Pain
Needlepoint
Needlework
Negotiation Skills
Netball
Netting
New Diet Pill
Niche Marketing
Nicotine Addiction
Ninja Gear
Ninja Weapons
Ninjutsu
NLP
No Carb Diet
No Sugar Diet
Nootropics
Numerology
Nutrition
Oatmeal Diet
Obesity
Off The Grid Living
Off-road Racing
Office depot jobs
Office Supplies
Offshore Banking
Oil pulling teeth
Older Men For Younger Women
Online Bingo
Online Degree
Online Gambling
Online Games
Online Jobs
Online Learning
Online Marketing
Online Poker
Online Shopping
Online Sports Betting
Online Tutor
Oral Health
Organic clothing
Organic Makeup
Origami
Ostomy Supplies
Outdoor Gear
Outdoor Wear
Outsourcing
Overweight
Paddle Boarding 101
Paddle Boards
Pain Relievers
Paint Ball
Paintball
Paintball Guns
Paintings
Paleo Diet
Paleo Diet Menu
Paleo Diet Recipes
Paleolithic Diet
Palm Reading
Pancreatitis Diet
Panic Attacks
Paper Craft
Paper Folding
Paper Making
Paper Toys
Papercraft
Parachuting
Paralegal
Paralegal Schools
Paramedic Study Guide
Paranormal
Parenting
Parents
Parking Tickets
Party Decorations
Patchwork
Pay Per Click Advertising
Payday Loans
Pcos Diet
Peanut Allergy
Pear Shaped Engagement Rings
Penny Stocks
Performing Arts
Pergola Plans
Permaculture
Personal Care
Personal Finance
Personal loans
Personal Training
Personal Training for Seniors
Pescatarian Diet
Pet Adoption
Pet Grooming
Pet Rehab
Pet Supplies
Pet Travel
Petanque
Photo Editing
Photographing
Photography
Photoshop
Photoshop Tutorials
Piano Lessons
Pick Up Artists
Pick Up Lines
Pilates
Piles
Pilots Training
Pinball Machines
Piquet Strategies
Pirate Ship Playhouse Plans
Pitching Machine
Places to visit in new york
Plant Based Diet
Plantar Fasciitis
Plastic Surgery
Play Poker
Podcasting
Pole Dancing
Pole Vaulting
Police Training
Polyphasic Sleep
Pool Supplies
Pop-Up Books
Porcelain Dolls
Porn Addiction
Portable charger
Post Pregnancy Care
Pottery
Potty Training
Power Tools
Power Walking
PowerPoint Tutorials
Powersports
Pre Diabetes Diet
Pre-Workout
Precious Stones
Pregnancy
Pregnancy Diet
Pregnancy Massage
Pregnancy Nutrition
Premenstrual Syndrome
Prenatal Vitamins
Prescription Diet Pills
Prescription Weight Loss Pills
Primal Diet
Primal dog food
Primal wear
Printmaking
Private Investigation
Productivity
Prostate Cancer Treatment
Protein Bars
Protein Diet
Protein Diet Plan
Protein Shake Diet
Protein Shakes For Weight Loss
Psoriasis
Psoriasis Diet
Psychic Powers
Pub Quiz Questions
Public Speaking
Publish Your Own Book
Puppy Care
Push Lawn Mower
Push Mower
Pyrography
Qigong
Quad Biking
Quick Ways To Lose Weight
Quick Weight Loss
Quick Weight Loss Diets
Quickest Way To Lose Weight
Quilting
Quit Smoking
Racquetball
Radio Controlled Cars
Rafting
Raising Chickens
Raising Chickens For Eggs
Rallying
Rapid Weight Loss
Raw Diet
Raw Food Diet
Raw Recipes
Rc Cars
RC Planes
Real Estate
Real Estate Appraisal
Record Collecting
Record Label Business Plans
Recycling
Reel Mower
Reflexology Treatment
Reiki
Relationship Problems
Religion
Renal Diet
Renovation
Restaurant Recipes
Restaurant Recipies
Restaurant Supplies
Restless Legs
Retinal Detachment
Retirement
Retirement Planning
Retirement Travel
Retro Video Games
Reverse Mortgage
Reverse Phone Directory
Rheumatoid Arthritis
Rheumatoid Arthritis Diet
Rhode Island Red Chickens
Ribbon Embroidery
Rice Diet
Riding Lawn Mowers
Riding Lawn Mowers For Sale
Riding Mowers
Ringside Collectibles
Ripple Coin
River Rafting
Rock Climbing
Roller Skating
Roman Weapons
Romance on a budget
Romantic Ideas
Route66 Road Trip
Rowing
Rug Hooking
Rugby
Rugby Union
Rum Lovers
Run A Bar
Run A Coffee Shop
Run A Restaurant
Running Gear
Running Holidays
Running Shoes
Russian Dating
Rv Accessories
Rv Parts
RV Travel
Safaris
Sailing
Sailing Holidats
Salad Recipe
Sales Skills
Sales Tips
Sand Sculpting
Save Marriage
Save Money At Supermarket
Save More Money
Save My Marriage
Saving For College
Saving Money
Saving on Fuel
Scag Mowers
Scars
Scarsdale Diet
Scd Diet
School Supplies
Science Diet
Scooters
Scrapbooking
Screen Printing Supplies
Scrimshaw
Script Writing
Scuba Diving
Sculpture
Seaweed salad
Seduction
Segway
Self Defence
Self Defense
Self Help
Self Hypnosis
Self Propelled Lawn Mowers
Sell Your Home
Selling Your Home
Senior Dating
Senior Living
SEO
SEO for lawyers
Setting Goals
Sewing
Sex Addiction
Sex Addiction
Sex Furniture
Sex Tourism
Shaky Hands
Shed Plans
Sheep care
Shiatsu Massage Techniques
Shirt Printing
Shooting
Shopping Addiction
Short Movies
Shot Put
Shuffleboard
Shuttlecock
Shyness
Sick Cat
Sick Dog
Sideshow Collectibles
Sign Language
Silent Movies
Silicone Soap Molds
Simplicity Mowers
Singing Lessons
Single Parenting
Single Parents
Single Travel
Sinus Infection Treatment
Sinusitis
Sjogrens Syndrome
Skateboarding
Skeet Shooting
Ski Holidays
Skin Cancer
Skin Care
Skinny Girl Diet
Sky Diving
Sledding
Sleep Disorders
Sleep Problems
Slim Fast
Slim Fast Diet
Slots Machine Strategies
Slow Carb Diet
Slow Cooker Recipies
Slow Cooking
Small Business Advice
Small Business Grants
Smart Home
Smart Phone Photography
Smartphone Addiction
Smoking Addiction
Smoking Cessation
Smoking Meat
Smoothie Diet
Smoothies For Weight Loss
Snapper Mowers
Snapper Riding Mower
Snooker
Snoring
Snorkeling
Snow Boarding
Snowboarding
Soap Making Recipes
Soap Making Supplies
Soap Mold
Soap Recipies
Soccer
Soccer Betting
Social Anxiety
Social Media Advertising
Social Media Marketing
Social Networking
Softball
Software Developer
Solar Energy
Solar Power
Songwriting
Soup Diet
South Beach diet
Spanish Food
Spartan Race
Spas
Spearfishing
Special K Diet
Special Needs Children
Specialty Tea Lovers
Specific Carbohydrate Diet
Speed Dating Online
Speed Reading
Speed Skating
Spelling Bee Practice
Spinning
Spiritual Healing
Spiritualism
Sport Fishing
Sports Betting
Sports Betting
Sports Massage Techniques
Sports Medicine
Sports Nutrition
Sports Tips
Spyware Removal
Squash
Stained Glass
Stamp Collecting
Stamping
Stand Up Comedy
Star Signs
Stargazing
Start A Business
Start Radio Show
Staycations
Steam Trading Cards
Steampunk
Stick blender
Stickers
Stomach Pain Remedy
Stone Carving
Stoneware
Stop Bed wetting
Stop depression
Stop loneliness
Stop negative thinking
Stop Overeating
Stop Snoring
Stress Management
Stress Relief
Stretch Marks
String Art
Stuffed Toys
Stuttering
Subliminal Messages
Subscription Boxes
Success habits
Sugar Free Diet
Suicide
Sumo Wrestling
Sun Trellis Plans
Supercross
Supplements
Surfing
Surveys
Survival
Survival Kits
Survivalism
Survivalist
Sushi
Sweating
Swimming
Swimming Technique
Synchronized Swimming
Table Tennis
Taekwondo
Tapestry
Tapeworm Diet
Tarot Reading
Tatting
Tattoo Designs
Tattoo Removal
Tattoo Supplies
Tattoos
Tax Help
Tchoukball
Tea Infuser
Tea Sets
Teach American Football
Teach Judo
Teach Karate
Teach Soccer
Teach Tennis
Teacher Supplies
Team-Building
Teen Patti Strategies
Teeth Whitening
TEFL
Television set up
Tennis
Tennis Holidays
Termite Control
Text Ex Back
Thai Massage
The Dash Diet
The Fresh Diet
The Lemonade Diet
The Paleo Diet
The Zone diet
Theatre
Thought Elevators
Three Day Diet
Thrictotillomania
Throwing Knives
Thrush
Thyroid Diet
Time Management
Tinnitus
Tiny Houses
Tips To Lose Weight
Tlc Diet
Toilet Training
Tooth anatomy
Toothache
Toro Lawn Mower
Toro Lawn Mower Parts
Toro Lawn Mowers
Toro Mower Parts
Toro Mowers
Toro Zero Turn
Tour De France
Track and Field
Track Cycling
Tracy Anderson Diet
Trail Running Tips
Trampolining
Trapping
Travel Luggage
Travel the world
Travel Tips
Tree Planting
Trekking
Trekking
Triathlon
Trip To Vegas
Trolling Motors for sale
Troy Bilt Lawn Mower
Truck Accessories
TRX Training
Tug of War
Tug of War
Typography
UFOs
Ukele
Ulcer Diet
Ulcerative Colitis Diet
Unemployment
Upholstery Supplies
Urban Farming
Urinary Incontinence
Used Car Loan
Used Lawn Mowers
Vacation destinations
Varicose Veins
Vegan
Vegan Diet
Vegan Diet Plan
Vegetable Carving
Vegetable Gardening
Vegetarian Diet
Vertical Gardening
Vertigo
Video Editor
Video Game Addiction
Video Marketing
Video Producer
Vinegar Diet
Vintage Car Restoration
Violin Lessons
Virtual Reality
Virtual Reality Headset
Vision Therapy
Visual Arts
Visualization
Vitamins For Weight Loss
Vlogging
Volleyball
Wakeboarding Tricks
Walking
Wall Art
Wall Hangings
War Tourism
Water Diet
Water filter
Water Polo
Water Skiing
Watercolor Art
Ways To Lose Weight
Ways To Lose Weight Fast
Wealthy
Wearable Tech
Wearable Technology
Weaving
Web Design
Web Traffic
Website Traffic
Wedding Advisors
Wedding Candles
Wedding Party Dresses
Wedding Planning
Wedding Speech
Wedding Speeches
Wedding Supplies
Weight Lifting
Weight Loss
Weight Loss Blogs
Weight Loss Calculator
Weight Loss Challenge
Weight Loss Cleanse
Weight Loss Clinic
Weight Loss Diet
Weight Loss Foods
Weight Loss for women
Weight Loss Meal Plans
Weight Loss Motivation
Weight Loss Pills
Weight Loss Pills For Women
Weight Loss Pills That Work
Weight Loss Plans
Weight Loss Programs
Weight Loss Recipes
Weight Loss Shakes
Weight Loss Smoothies
Weight Loss Stories
Weight Loss Success Stories
Weight Loss Supplements
Weight Loss Surgery
Weight Loss Tips
Weight Loss Workouts
Weight Watchers diet
Weightlifting
Weightloss
Weird science
Welding
Welding Supplies
What Do Chickens Eat
What To Eat To Lose Weight
Wheat Free Diet
Wheat Grass
Wheelchair Basketball
White Water Rafting
Wholesale Candles
Wildlife Photography
Wildlife Tourism
Wind
Wind Surfing
Window Shopping
Window Stickers
Wine Making
Wine Of The Month Club
Wine Tasting
Wing Chun
Wireless network
Withcraft
Women’s Golf
Women’s Health
Womens Fitness
Womens Mma
Wood Carving
Wood Framing Basics
Woodturning
Woodworking
Woodworking Plans
Word Tutorials
Workout Routines
Workplace motivation
Worm Farming
Wrestling
Write a Cover letter
Write a CV
Writing A Will
Writing Poetry
Wushu
Yachting
Yam
Yeast Free Diet
Yeast Infection
Yoga
Yoga For Weight Loss
Younger Skin
YouTube Channel
Zcash Coin
Zero Turn Mowers

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