- March 18, 2018
- Posted by: Dimitri
- Category: Uncategorized
“FACEBOOK ADS DON’T WORK”
“It’s not for my industry”
“It’s too expensive to be profitable”
Here’s my favourite: “My target market isn’t on Facebook.”
**News Flash** – That’s all bullshit.
More often than not (in fact I’d say nearly every time) your problem is not Facebook advertising.
Your problem is your offer; your value ladder. You’re trying to sell to people straight off the bat.
Think of it this way: Would you ever go up to a random girl on the street and ask her to sleep with you?
Here’s what you would do:
- Approach her and have a chat – provide value
2. Ask for her number – generate the lead
3. Ask her out on a date – low end offer
4. Get it on – core offer
5. See her again next weekend – continuity
Stop trying to f*ck strangers.
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